Engineering Alpha in the Ad Ecosystem.
We didn't just build an ad tool. We built a hedge fund for your marketing budget. Our AI analyzes millions of signals across Meta, Google, and Reddit to ensure every dollar generates excess returns.
Our Journey to Alpha
From a theoretical algorithm to a global ad-spend powerhouse.
The Inefficiency Thesis
Founders Alex & Sarah publish "The Arbitrage of Attention," outlining the theory that ad auctions are inefficient.
Project "Black Box"
First prototype developed. Managed $50k in spend, outperforming manual agencies by 300%.
Series A & Scale
Raised $12M to scale the infrastructure. Connected to Google & Reddit APIs directly.
The Alpha Standard
Processing $2B+ in annual ad spend. The new standard for programmatic performance.
The Architects of Automation
A multidisciplinary team of quant traders, data scientists, and ad veterans.
Alex Chen
Chief Executive Officer
Sarah Jenkins
CTO & Founder
Dr. Marcus Ray
Head of Quant
Elena Rodriguez
VP of Product
Ready to Generate Alpha?
Stop spending. Start investing. Join the forward-thinking brands using Orange Alpha to dominate the ad auction.